000 | 00506nam a22001817a 4500 | ||
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003 | OSt | ||
005 | 20121219145537.0 | ||
008 | 121219b xxu||||| |||| 00| 0 eng d | ||
020 | _a0195672623 | ||
082 | _a658.8 PAL | ||
100 | _aPalmar, Adrian. | ||
245 |
_aIntroduction to marketing : _bTheory and practice. |
||
260 |
_aNew York : _bOxford university press, _c2007. |
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300 |
_axxiv, 645 p. _bill. _c24 cm. |
||
504 | _aIncludes indexes. | ||
650 | _aIntroduction to marketing. | ||
942 |
_2ddc _cBK |
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999 |
_c4108 _d4108 |