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008 220726b |||||||| |||| 00| 0 eng d
020 _a9780198847236
040 _ckinley
082 0 4 _a808 MEY
100 1 _aMeyer, Michel.
245 1 0 _aWhat is rhetoric? /
_cMichel Meyer.
260 _aOxford :
_bOxford University Press,
_c2019.
300 _axvi, 250 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references (pages 233-240) and index.
520 8 _aThis book offers a new approach to the principles and functioning of rhetoric. In everyday life, we often debate issues or simply discuss questions. Rhetoric is the way in which we answer questions in an interpersonal context, when we want to have an effect on those with whom we are communicating. They can be convinced or charmed, persuaded or influenced, and the language used can range from reasoning to the sharing of narratives, literary or otherwise. 'What is Rhetoric?' provides a breakthrough in the field, offering a systematic and unified view of the topic. The book combines the social aspects of rhetoric, such as the negotiation of distance between speakers, with the theory of emotions. All the principal authors from Plato and Aristotle to contemporary theorists are integrated into Michel Meyer's "problematological" conception of rhetoric, based on the primacy of questioning and answering in language and thought.
650 0 _aRhetoric
_xPhilosophy.
650 7 _aLanguage arts & disciplines
_xComposition & Creative Writing.
650 7 _aLanguage arts & disciplines
_xRhetoric.
942 _2ddc
_cBK
999 _c15560
_d15560